The BBC Media Action, a non-profit arm of the British Broadcasting Corporation, BBC has organized a breakfast meeting with heads of partner stations in the South-South Zone of the country on ways to strengthen collaboration in areas that would transform the lives of Nigerians.
Kingsley Uchegbu reports that the meeting attracted media executives of BBC Media Action, partners from the Federal, State and Private Stations in the Zone including the General Manager, ITV/Radio, Senior Elder Ogbeide Uwumwonse.
Taking media executives on a slide show of some programmes from the stable of the BBC Media Action which encourages love, support and care for HIV and AIDS victims, mother and child health, governance and a footage which discourages youth violence in political activities, the project manager, BBC Media Action, Mr. Damian Ihekoronye said their programmes on radio such as story story, talk your own make Naija betta among others have afforded listeners on their partner stations the opportunity to air their views especially on issues that bother on national unity, corruption in governance and human rights.
Part of the meeting was an interactive session where by the media executives were divided into two groups.
They brainstormed on grey areas to be improved upon, such as training of management, staff and editors in broadcast organisations, intensified political education ahead of 2015 general elections, peace building in the Niger Delta and provision of equipments for partner stations.
Some media executives gave their impression on some issues raised and expected benefits of the BBC Media Action Partnership.
Since 1999, the BBC Media Action has been collaborating with over one hundred and fifty media organizations across the country.
The non-profit organization uses such platform as the Television, Radio, Mobile, Internet and the Social Media to propagate programmes that promote good governance, human rights, health and sports.